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Wallpaper Hanging Tips: Introducing The Wallpaper Of The Future

(HIT) - Who’s afraid of hanging wallpaper? Judging from the decorating habits of average consumers it appears they are more than a little scared. Horror stories about hanging wallpaper are swapped in line at the supermarket or Internet chat rooms and on cable television hit shows. Perhaps your house came with three layers of an ugly floral print wallpaper that wanted to take the sheetrock down with it. Or maybe you remember your mother calling the installer back three times to paste down the curling seams.

You are not alone. Hanging wallpaper has such a bad rap that wallpaper has fallen off our decorating radar so that it’s barely beeping any more. But try to imagine a world where hanging wallpaper is the easiest and most attractive option for home decorating. In this world wallpaper comes in beautiful modern styles, installs easily and comes off intact every time. Would you give this simple affordable option a second look? Get ready to see wallpaper hanging in a whole new light as an entirely unique class of papers hits the market.

These new wallpaper designs are backed with a nonwoven substance known as Walltek, that changes the very properties of wallpaper. Walltek refers to a blend of natural and synthetic rivers that are found in everyday items like tea bags and gauze. Nonwovens counteract nearly every negative aspect of hanging and removing wallpaper. “These new designs are environmentally friendly, vinyl free and breathable, resisting mold and mildew, easy to hang and completely removable,” said Tim Quinn, President of Chesapeake Wallcoverings. Chesapeake is no stranger to the wallcovering business. The small company is well known in the market with a distinctive American style and commitment to customer service. Their country kitchen and bath looks are featured in homes throughout America, found in collections named Peace and Plenty, Angels & Ivy and Grace & Goodness.

For the past year, Chesapeake has delved into the world of prepasted nonwoven wallpapers. They sought to push the envelope on their current print quality. These new substrates showed such promise, Chesapeake was convinced if they could get the look right, there would be no reason not to use them. Extensive development yielded a product that exhibits the fine detailed print and color that consumers are accustomed to. Plus, its behavior is much improved. “We have put out a better wallpaper product that does what we say it will do. There’s no need for booking, extra adhesives, primers or sizers and the environmental benefits are great,” Quinn added. Chesapeake’s first collection of wallpapers and borders using this new substrate is the sequel to the hugely popular Family & Friends, a sample of country themes. Family & Friends II also pays homage to Americana themes, but that’s where the similarities end. Wallpaper hanging with this product is much easier as the wallpaper’s composition is stronger. It doesn’t shrink so forget about booking. Just dip it in water and apply it to the wall. Move the border all around until you’re happy with its location.

All of the patterns in Family & Friends II are completely removable. No matter how long the wallpaper is up, it is guaranteed to come down cleanly with no chemicals or steamers. Just grab a corner and pull, the wallpaper is all you’ll take down.

Imagine the possibilities for decorating children’s rooms. Chesapeake has, put their design learn to the creative challenge of putting together a children’s collection using Walltek. Growing Up with Chesapeake will be available this Winter.

Now parents can effortlessly redecorate children’s rooms just as quickly as they grow with a host of kid-friendly and Growing Up with Chesapeake at your local decoration retailer. Just like all Walltek wallcoverings there borders Hang in Minutes and Remove in Seconds. Be sure to ask for Family & Friends II and Growing Up with Chesapeake at your local decorating retailer.

Courtesy: Home Improvement News and Information Center


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